October 9, 2012 at 9:38 PM
BERKELEY HEIGHTS, NJ - Many people do not realize how fashion and how one dresses in the workplace can make a difference. This Wednesday afternoon, October 10th, Sharon Kornstein, Certified Image Consultant, will be speaking about this topic at the Berkeley Heights Rotary meeting at Chimney Rock at 12:15 p.m. The public is welcome to attend.
Livingston resident Sharon Kornstein, of Image Design is known for developing an effective visual image for professionally minded men and women by blending their physical characteristics, personal preferences and industry requirements into a unique, comfortable and cohesive style.
She will give a presentation on the why, what and wear of styles and colors in business wardrobe. She will discuss how to use color to a person’s advantage and other techniques to build a flattering wardrobe. She will also talk about how to incorporate current style trends without losing authenticity.
After going to school for business, she worked on Wall Street for five years, but realized she enjoyed getting dressed for her job more than doing her job. So, she returned to school at The Fashion Institute of Technology and obtained a certificate degree in image consulting. Her business degree, contacts and knowledge of fashion really helped jumpstart her career 12 years ago, she said.
“The nice thing about image consulting is it helps see past yourself and recommend things that work for people,” she said.
Dressing to impress really is important, she said. She said she helps people find the best styles, colors and combinations of clothes and accessories that express their goals, values and where they want to be in life.
The hustle and bustle of Wall Street is quite different than quiet suburban life, she said. She is always traveling to people’s homes, businesses or events in Morris, Bergen or Essex Counties. Kornstein works out of her home with a part time associate, but does hope to eventually get a small office space.
“The change was difficult because of the move form New York to New Jersey,” Kornstein said. “I had to get used to traveling by car.”
As word of her business spread, her client list began to increase. She attempts to meet with each person three or four times a year to see how they are doing and to maintain a good relationship. She added, many people are extremely grateful for her help and often call or email thanking her.
“Some people have no idea fashion can impact them at the workplace,” she said.
She explained many people who come to her are frustrated with shopping or how they look at the office and want someone who can help them. When clients first come to her, they fill out a questionnaire telling her what they do and what their workplace is like, giving her an understanding of them. Occasionally, she assists them with shopping, has clothes made for people and holds trunk shows in her home for women.
“You also have to dress comfortably for yourself, and I’m talking about both physical and psychological comfort,” she said. Clothes reflect a person’s personality, she said.
The toughest part of the job was becoming certified internationally, she said. After taking a rigorous test, she became a member of The Association of Image Consultants International.
“Once I did that, got through it and passed the test, I realized that this was what I was going to be doing,” she said. “This was where I should be,” she said.